Gin packaging is a refined art that not only preserves but enhances the content. When the gin is named Naèt, each detail of its packaging becomes a visual narrative capturing essence and history. It’s an invitation to explore a territory, an island that breathes and lives in the heart of Lake Iseo Gin Packaging, the […]
Corporate Christmas gifts, a symbolic tradition marking the beginning of the holiday season.For employees, regular or potential customers, the gift is not only an established tradition, but also an extraordinary opportunity for emotional connection and loyalty building. In this context, the decision to adopt customised packaging proves to be a strategy that should be planned […]
Beauty packaging has become a popular trend, that grows with a focus on caring for the body and mind. Sonia Rovesti, CEO of Rovesti Skin Care – Customized Beauty, goes beyond simple product customization. Adapting her chemical and cosmetological knowledge, she creates unique and natural solutions for the skin. Her passion for her family’s ancient […]
Packaging design is one of the essential components when creating a successful brand identity. The new Packly sample kits will guide you toward the winning choice. Good packaging design helps consumers identify your products and makes purchasing decisions more immediate. All companies should focus on packaging design during the initial stages of product creation. Doing […]
Today we’ll unveil how to make packaging viral. One of our loyal customers, Superstuff, has, in fact, combined an effective packaging solution with premium social exposure. Did you know that packaging can be viral? We recently chatted with Bernardo Gamucci, CEO and Head of Design of The FabLab, a Superstuff brand. Superstuff was born from […]
Oltre il Sole (Beyond the Sun ed.) and Packly: the story of a success. Let’s hear about the experience on our platform from a happy Packly customer. Today we’d like to tell you a story: that of Oltre il Sole and Packly. Firstly, let’s talk with Carlotta Bernardotti Founder, Product manager, and spokesperson of the […]
Last weekend we had the pleasure to attend the 3rd edition of Play Copy, which was held at the Forum Monzani, in Modena, on April 5th and 6th. What is it? The event is a young and dynamic conference about professional writing, as the girls of Pennamontata say. But using our words, it has turned […]
[vc_row][vc_column][vc_column_text]Cannabis is actually having a great moment! In the past months, in Italy, there was a real boom in light cannabis sales. Indeed, only in May the Italian Ministry of Agricultural, Food, and Forestry Policies gave the green light to the production and sale of this type of cannabis. Specifically, light cannabis is a kind […]
[vc_row][vc_column][vc_column_text] “Sabadì is perhaps the day that does not exist. It’s the day when we slow down, we reflect on what is really important. It’s the day when we think about what the quality of life really is and what we are doing to achieve it. It’s the day when we try to take the […]
[vc_row][vc_column][vc_column_text]In the article about gender marketing we talked about different strategies used to commercialise gender products. In our daily post we will focus on the economic meaning of that gender distinction. Also, we will introduce you to Billie, a women razor brand that aims at breaking gender stereotypes by getting rid of girly texts and […]
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In 2025, Ecolabel of packaging will no longer be a choice of individual producers but an obligation. Companies operating in the packaging sector must face this challenge with awareness and proactivity. But what exactly does Ecolabel mean? Who is obliged to comply with the regulations? And how can these obligations be transformed into opportunities for […]
Enhance your strategic marketing with a touch of creativity and originality. The Corporate gift boxes represent a unique way to distinguish your brand on the market and amaze your customers. Find out how to choose the perfect packaging to maximize your corporate image and create a lasting impact. Explore the options to elevate your business […]
As Easter approaches, ideas for packaging eggs, doves, and other delicacies in a creative way are crucial to increasing sales. Do you want to amaze your customers with unique packaging? Have you ever wondered how to choose the perfect packaging for Easter sweets for your bakery or chocolate shop? And which colors and materials make […]
Valentine’s Day is a unique occasion to express affection, and what’s more romantic than a bouquet of flowers? However, the way these flowers are presented can make the difference between an ordinary gift and an extraordinary experience. Valentine’s Day packaging plays a crucial role in enhancing the gifting moment, as stated by Ornella Formati, professor […]