food

Colavita, among the most recognized brands for extra virgin Made in Italy olive oil, has chosen to celebrate the shared international passion for the world of football with an initiative outside the box: a limited edition with an unpublished design, as memorable as it is, featuring a bottle in the shape of a soccer ball. […]

In the heart of Lessinia Regional Park, in Velo Veronese, a project was born that combines artisanal research, visual identity, and attention to detail. PH 4.1 Lab, a laboratory specializing in naturally leavened products, developed a Christmas packaging project together with Packly that goes beyond simple packaging: a visual and tactile narrative that anticipates the […]

There are those who bring chocolate at Easter, others opt for the traditional colomba. But today, some are putting Culomba on the table: a soft, fragrant leavened product, without raisins or candied fruit, with a shape that needs no explanation. The idea comes from MySecretCase, the brand that has turned ironic sensuality into a business […]

The food packaging sector is undergoing profound evolution, driven by the search for more functional, sustainable, and efficient solutions. Among innovations attracting the most significant interest among food and beverage companies, the Bag-in-Box offers a concrete solution for the preservation, transport, and convenience of liquid products. What is a Bag-in-Box? The Bag-in-Box is a packaging […]

KoRo has built its reputation on delivering tasty, high-quality foods without unnecessary additives, all while maintaining a strong commitment to transparency and sustainability. When the brand decided to venture into new territory with a gift box concept, they needed a packaging partner capable of balancing visual impact with environmental responsibility. This is the story of […]

Is the panettone box really important? The Christmas season evokes traditions, and among the most popular is this fantastic dessert: panettone. A symbol of Italian festivities, it not only delights the palate but also enchants with its packaging, a vehicle for a unique identity. Panettone box: the tasty architecture of the ‘Pan di Toni’ Domes […]

Cereal packaging: the strategic partnership between brands and new testimonials to win over Generation Z Cereal packaging incorporating idols and brands as protagonists have become increasingly popular. This trend originated in the United States and has also conquered the Italian market thanks to collaborations with celebrities, superstars, and big-name clothing brands. The reasons behind these […]

Chocolate packaging has the power to transform a simple chocolate into a precious gift. Every detail must be designed to create a delicious anticipation because each box or case encloses a gift, a gesture of love or gratitude. Chocolate packaging is a tangible way to convey the deepest feelings and make special moments even more […]

Paper for food packaging is the fastest-growing material. There is less and less plastic in food and beverage. Paper for food packaging: a match made in heaven. At the end of November, the EU Commission proposed reforming packaging, focusing on reusing and returning empty plastic bottles and aluminum cans. This proposal challenges Italy’s recycling chain. […]

Food of the future. Packly interviews Small Giants, a Packly customer who creates packaging for insect flour. Insect flour is among the new alternatives to cereal flour we normally use for our recipes. This innovative food is attracting the attention of experts in the food sector, so much so that it is defined as the […]