Packly tools: free resources for every designer. How do I generate my PDF for printing? How do I check that everything is correct? We answer these and many other questions with Packly Tools. Packly tools: free resources for designers When creating and managing a box design, software and ISO standards (including the recent ISO 19593) […]
[vc_row][vc_column][vc_column_text]Before to commission custom packaging design projects it is necessary to define the basic requirements it will have to suit. Giving the key features to your custom boxes is extremely important in order to, first, make the designer job easier and, second, to be sure to receive a project able to suit your technical and aesthetic […]
In our daily article, we suggest some guidelines to easy create cutting paths for windowing and holders. Packaging design requires strong technical skills that could be gained only through accurate studies and after years of practical experience in this specific area. To generate a proper and workable die-cut template you should have huge knowledge about the […]
[vc_row][vc_column][vc_column_text]Our daily article is a useful tips collection to create printing file for your custom packaging. Design a proper printing file in high quality is crucial for the success of your projects. Source files have to contain all the necessary information to reach good graphics and color results and the different elements have to be designed and […]
A creative brief is the first step in the creation of packaging. This gives you a broad understanding of the needs and requirements that you have to cover with your product. How to do it? Creative brief: step one With customers, what makes the difference is proper communication. This is for two reasons in particular […]
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In an increasingly fast and competitive market, packaging and logistics are emerging as two of the most critical strategic assets for companies that design, produce, or market physical products. Optimizing the supply chain, reducing time to market, and cutting supply chain costs are central objectives for purchasing managers, e-commerce brands, and paper processing operators. In […]
In advertising and branding, the power of catchy advertising slogans, impactful product propositions on packaging, and successful corporate payoffs is paramount. These elements are crucial to shaping brand identity, driving consumer engagement, and influencing brand success. From creating memorable phrases that resonate with audiences to exploring brand promotion strategies, we’ll help you uncover the value […]
In 2025, Ecolabel of packaging will no longer be a choice of individual producers but an obligation. Companies operating in the packaging sector must face this challenge with awareness and proactivity. But what exactly does Ecolabel mean? Who is obliged to comply with the regulations? And how can these obligations be transformed into opportunities for […]
Enhance your strategic marketing with a touch of creativity and originality. The Corporate gift boxes represent a unique way to distinguish your brand on the market and amaze your customers. Find out how to choose the perfect packaging to maximize your corporate image and create a lasting impact. Explore the options to elevate your business […]
As Easter approaches, ideas for packaging eggs, doves, and other delicacies in a creative way are crucial to increasing sales. Do you want to amaze your customers with unique packaging? Have you ever wondered how to choose the perfect packaging for Easter sweets for your bakery or chocolate shop? And which colors and materials make […]
Valentine’s Day is a unique occasion to express affection, and what’s more romantic than a bouquet of flowers? However, the way these flowers are presented can make the difference between an ordinary gift and an extraordinary experience. Valentine’s Day packaging plays a crucial role in enhancing the gifting moment, as stated by Ornella Formati, professor […]
In a world where consumption and efficiency are intertwined, packaging has evolved from being merely functional to playing a key role in a product’s lifecycle. Today, types of packaging not only protect products but also help reduce environmental impact and attract consumer attention. Finding the right balance between practicality, sustainability, and design is crucial. In […]
What are the must-attend events in the sector this new year?Take note of all the dates because the packaging industry is gearing up for a 2025 packed with unmissable events, including international exhibitions offering a comprehensive overview of the latest trends, innovations, and technologies.From Paris to Milan, passing through Nuremberg and Munich, these events are […]
Feel Brill revolutionizes the concept of daily energy with beverages crafted from Matcha and superfoods. Wellness, sustainability and quality guide every decision, from product design to packaging. Feel Brill: Matcha-based energy and wellness Feel Brill was created with a mission to push the boundaries of coffee by offering a healthier, more sustainable alternative. Founders Domantas […]
Unboxing has become a phenomenon in the world of marketing, captivating audiences and creating a sense of excitement and anticipation. But what exactly is unboxing, and why is it so crucial for businesses? As packaging experts, we will reflect upon the meaning and impact of unboxing, exploring how it can enhance the overall customer experience […]