inclusiveness
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When could inclusive packaging be considered as such? There are many fields, but today we must choose one. Have you ever thought that inclusive packaging could significantly impact people’s lives? For example, menstruation is often overlooked in society. Not everyone knows that such a natural phenomenon represents a crucial aspect of women’s health and psycho-physical […]
Conversations about gender identity are progressively leading brands towards inclusive packaging. In fact, companies place less emphasis on gender-specific traits and more on unisex design. The trend toward inclusive, and therefore gender-neutral, packaging is emerging in various product categories. Personal care products are perhaps the prime example. The same goes for food packaging, particularly for […]
The ethical packaging charter is a collection of shared principles for conscientious packaging design, production, and use. It was presented during the 2014 Ipack-Ima, on the initiative of Stefano Lavorini, Valeria Bucchetti, and Giovanni Baule, professors at the School of Design of The Polytechnic University of Milan. The awareness that packaging is a powerful marketing […]
